Restaurant Marketing London

Your little bit on the side

Does your restaurant need more trafﬁc? Our proven strategies will help your restaurant become more visible online, getting you the covers your business needs.

Google Ads certified team

0k+

Bookings generated

Restaurants helped

£10K

Ad spend managed

Why Use Google Ads?

Here are some key reasons why you should be using google ads instead of social media & PR marketing

Google Ads revenue was over £90 billion in 2019... That’s a lot of clicks!
92% of people searched for a restaurant online in the last 6 months
Google Ads convert 50% better than organic SEO
Google controls about 75% of all online searches
20 million “Restaurants Near Me” searches made on Google every month worldwide

*Google Ads research.

What We Do

You’ve most likely spent a lot of money on social media & PR marketing to promote your restaurant But what benefit is it to your business if you can’t see or track your results?

No vanity marketing here... Just solid data!

Get You Seen Online

Get noticed online at the point diners are searching for restaurants.
Social media marketing typically interrupts users online activity disrupting their experience.

80% of tourists search Google & Google Maps for places to eat.
Social media brings no visibility to Google maps

Get You More Covers

Through PPC marketing you can target an unlimited amount of keywords. This means being seen at the top of Google to all your potential customers. Your restaurant becomes an option to dine at where you were not before... Stop hiding!

Social media marketing can be a great shop window into your restaurant but it will not be a driver to boost your business.

Help Grow Your Business

If it doesn’t generate ROI, we don’t want to know! We focus only on growing your business. With PPC you know exactly what every penny spent has generated your restaurant through our advanced tracking technology.

With social media & PR marketing it is hard to tell what is generating business and what is purely for vanity.

Who We Are

“If it doesn’t generate ROI – we don’t want to know. Our approach is focused on scalable conversion, making sure that every penny invested is a penny well spent.”

SideDish Media restaurant marketing opened for business in October 2016 and have built up a strong base of restaurants who trust us to manage their digital ad spend.

It wasn’t always about Google Ads! We tested many other types or marketing for restaurants, including social media marketing.

However, it quickly became clear that Google Ads generated the most bookings for our clients, hands down.

If customers are searching for YOUR restaurant category on Google, it is so important to be near the top of their results page. Being buried on page 4 is not good for business!

Now, SideDish Media restaurant marketing is a team of seven enthusiastic individuals, working together from their offices in Soho Square, London, to leave a huge digital footprint for catering businesses across the country.

We want to make SideDish Media your main meal when it comes to digital marketing and we want you to come back for seconds, so we do our utmost to meet campaign targets and be there with you every step of the way.

Testimonials

Don’t just take our word for it... See what our satisfied restaurant owners have to say

“Working with SideDish Media has been a breath of fresh air! Since our first induction meeting the team have been so helpful and always have the answers to my stupid questions. They have simplified everything and always make sure I am on board with the process, making things a lot easier for me to understand. They send easy to read weekly emails that present our progress and are always just a call away. Love working with SideDish and would highly recommend.- Social Media team at The Piano Works”

- The Piano Works

“Really good to work with Matt and Andrew, would happily recommend them to anyone. Never feels like I need to manage or chase them, always feels like they’re on top of our campaign; communication is quick and to the point, really pleasant to deal with too. Hats off, there aren’t many agencies around like this one..”

- The Good Egg

“The team at SideDish Media are reliable, responsive, and creative. What differentiates them from their competitors is their desire to properly understand the restaurant before they start anything on the marketing side. Understanding our dishes, customers, and operations has been essential to retaining our identify, and promoting the culture of our restaurant. Keep up the great work! ”

- Fantozzi Restaurant

“Great experience working with the team at SideDish. From the first meeting I knew I was in good hands and have received a personal experience from then on.”

- Charlie Bard

“The team at SideDish Media are always there when you need them and from our first initial meeting have always been ready support and create new ideas to further our awareness and most importantly conversions to our business . Amazing great fun people to work with and can only look forward to growing our partnership together . ”

- Fantozzi

“A brilliant company to work with - been a pleasure getting to know Matt and his team, who are diligent, professional and provide a great service to their many clients.”

- Will Stanley

“I love working with SideDish Media- work does not feel like work but more of a team member. They are committed to what they do, consistent and have proven a solid track of record.”

- AC Fernandez

“Laki Kane engaged with SideDish Media shortly after opening our doors in July 2018. We required an agency that we was knowledgable, professional, trustworthy and cost effective. SideDish Media met all these requirements and went way beyond what we expected. The team are creative and incredibly flexible never showing any lack of dedication. I would highly recommend them to anyone that wants to engage with more than just an agent. SideDish Media treat all given tasks with 100% dedication and commitment. Thank you all on behalf of us at Laki Kane.”

- Laki Kane

“Great to work with a young, dynamic and ambitious company who get results. Keep up the good work guys ✊”

- Senor Ceviche

“I have been working with Matt and Andrew for the past two years now. They have exceeded my expectations for Social Media and i'm really happy to be involved with such a bright and dynamic team. Daniel Di Landro - Da Franco Restaurant.”

- Da Franco

FAQ’s About SideDish Media

How much should my business spend on Google ads?

Over the last few years of testing numerous campaigns we have found the sweet spot with Google Ad’s for restaurant marketing. We try to be as conservative as possible and look after your money as if it were our own. We would advise no less than £500 ad spend, per campaign per month. This is enough budget for you to see a visible difference in your restaurant without breaking the bank.

How many covers can I expect?

As google is a live market and each restaurant is different, it is hard to give a specific number. Please enquire for our case study deck and let the numbers do the talking!

Do you guarantee results?

Google Ad’s is a live market and so is always changing. Because of this, we’re unable to guarantee success but we will always try to be as realistic as possible about the time-scales and costs involved in your project. As well as the most likely outcome, using the knowledge and experience that we have built in restaurant marketing.

How does Google ads work?

Google Ads, is Google’s advertising system where advertisers bid on certain keywords in order for their click-able ads to appear in Google’s search results. Since advertisers have to pay for these clicks, this is how Google makes money from search. We target anywhere from 10 to 200 keywords and invest your money into the keywords which are preforming best for your restaurant.

How can you track the results?

We install two advanced tracking codes on your website which allows us to follow the customers journey once they have clicked on one of our adverts (We can only track a customer who come from our ads and not your direct traffic)

How do you know if we weren’t going to get these bookings already?

We only bid on search terms where your restaurant is not visible on Google. We conduct thorough research to see where the opportunities are for you to appear in the Google market.

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Find Us

Click contact us below and give your restaurant marketing the boost it needs!

Phone: 020 7157 9943

Email: hello@sidedishmedia.co.uk

Address: 18 Soho Square, Soho, London W1D 3QL

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